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  1. The Cakery – Scrumptious Homemade Cakes, Made To Order in Gloucestershire

    The Cakery – Scrumptious Homemade Cakes, Made To Order in Gloucestershire

    Based in Upton St Leonards, Gloucester, is a wonderful small business ran by the lovely Esther called The Cakery.  Covering the whole of Gloucestershire (and further for an extra charge) The Cakery provide all sorts of delicious home baked treats including cupcakes, layer cakes, macarons, free from cakes and even cupcakes for men from the Mancakery!

    The cupcakes are a generous muffin size with a fantastic range of flavours including salted caramel, ultimate Oreo, gingerbread, hazelnut rocher, strawberry & champagne, blueberrylemonicious and so many more.  Don’t these flavours sound divine?

     The Cakery – Scrumptious Homemade Cakes, Made To Order in Gloucestershire

    If you prefer a more bite sized chunk of cake, the mini sized cupcakes could be for you.  Orders for up to 500 mini cupcakes or 300 normal cupcakes are accepted for business events, or social occasions such as weddings.  Treat your clients or guests to homemade cakes with a personalised topper featuring your design or business logo.  Esther really does have it all covered.

    Layer cakes can sometimes be turned around in as little as 24 hours, should you have an emergency cake request!  The finest ingredients are used to create three layers of sponge, each with delicious fillings.  Either cream frosting or buttercream will generously coat the outside depending on the cake selected.  Three sizes are available with mouth-watering flavours such as pistachio and raspberry, lemon and blueberry, and red velvet to name but a few.

     The Cakery – Scrumptious Homemade Cakes, Made To Order in Gloucestershire

    Fancy a delicious nibble with your coffee?  The Cakery’s ‘Coffee Break Menu’ is filled with goodies to provide the perfect complement to your mid-morning beverage; muffins, brownies, American style cookies, shortbread and dacquoise.  Prefer macarons, meringues or marshmallows?  Fear not as The Cakery supply the most colourful delectable selection of these too!

    Everyone knows the best way to a man’s heart is through his stomach, so why not visit the fabulous Mancakery!  Not all cupcakes have to be pink, pretty, girly and swirly.  Men love cupcakes too, even though they might not all admit it!  The Cakery has a range of man cakes with carefully selected man satisfying flavours.  Such a genius idea and they look incredibly appetising with lavish dollops of buttercream and mighty chunks of deliciousness piled on top.  In fact, they look so luscious; they are my favourite looking cakes from the whole website!

     The Cakery – Scrumptious Homemade Cakes, Made To Order in GloucestershireThe Cakery – Scrumptious Homemade Cakes, Made To Order in Gloucestershire

    My Personal Review of The Cakery, Gloucester

    You may be thinking ‘hey, doesn’t this blogger usually say how anti sugar she’s becoming’.  Yes, you’re right, I do.  And guess what?  The Cakery have a range of free from cupcakes which includes no refined sugar or low sugar.  As soon as I discovered this I immediately ordered a batch. Luckily my daughter’s birthday party was close to this discovery so I had the perfect excuse for the husband - ‘Ben, we neeeed to order these refined sugar free cupcakes for Bella’s birthday party!’

    I ordered 36 mini cupcakes with a split of 12 lemon, 12 vanilla and 12 chocolate.  The only part which contained refined sugar was the flower embellishments which could easily be removed or you can request the cakes without.  As I live close by, Esther delivered the cakes free of charge at a time to suit, which was super convenient as we were busy setting up the party décor.  The cakes looked absolutely adorable (and delicious) in their presentation boxes.  I was instantly impressed.

    Even better, the cakes were also gluten free.  One of our close friends is gluten intolerant; a whiff of gluten and she could be unwakeable for hours no matter the location!  It was so amazing for her to be able to enjoy some birthday cakes at the party too.  I’m sure she’s very used to attending such events and frustratingly not being able to eat any of the party food.

    Esther, the owner, has taken food allergy training and provides a very substantial free from range.  Cakes can be made free from gluten, egg, lactose, dairy and sugar.  Unbelievably, they can even be made free from the whole lot!

    We didn’t wait long to try the cakes.  Bella hovered around me as I set them up on our cake stand and I knew exactly what she wanted!  I let her offer our helpers (the Mums) a mini cupcake each and then choose one herself before our guests arrived to tuck in.  It was hard to resist eating more than one straight away as they were scrumptious!  Really sweet and so amazing they didn’t contain regular sugar.  In fact, you’d never have known.  I think they were perhaps even sweeter than regular cupcakes, so much more enjoyable if you have a sweet tooth.

    The cakes looked perfect on the cake stand, making the food table look really fabulous.  The mini size was perfect for Bella (four) and her mini friends to handle with ease and ‘gobble up’ (Bella’s newest phrase) without having party cake overload!

    I will absolutely be ordering from The Cakery again.  Thanks Esther :)

     

    Pop along to The Cakery's website here: www.thecakery.design

     

    The Cakery – Scrumptious Homemade Cakes, Made To Order in Gloucestershire

     Images kindly provided by The Cakery

  2. Don’t make accusations unless you have facts (or at least the right person!)

    Don’t make accusations unless you have facts (or at least the right person!)

    This past week has been a bit of a week.  Though considering how much I use Twitter I’ve been very lucky to not come across much negativity/hate/trolls, etc.  Not that this is exactly what has happened to me the last few days, rather a couple of false accusations!

    The other morning I woke up to a surprising number of website views overnight.  These were mainly from the USA at 2am in the morning.  Very bizarre I thought as I checked my analytics app first thing.  I then saw why this was when I checked my Twitter.

    I woke to a tweet saying something along the lines of ‘No you can’t copy and paste an entire essay OBVIOUSLY.  Remove it now!’

    Oh my gosh.  My heart started racing and I was panicking thinking ‘well what on earth are they on about?’ All my content is original.  It’s written by me out of my head.  If I quote something I’ll pop where the quote is from.  Otherwise I might be recalling things I’ve read, but in my own words and I’ll say ‘I read something saying this recently’ or similar.  I’ve certainly never ever copied and pasted something and claimed it’s my own.  I’m actually very passionate about not copying.  I live by ‘be inspired, but don’t copy’.  I don’t understand why you would want to copy and claim it as your own.  First it’s basically lying and I hate liars.  It’s dishonest.  It’s theft.  I also don’t understand how you can be proud of your work if it’s not yours.  I’m actually very proud of my blog.  I may not be the best writer in the world but I am proud of my blog posts, how it’s grown and all the hard work I put into my blog and business.

    So to be accused of copying was really upsetting.  I had a few other tweets saying about plagiarism and so I replied to all with question marks or saying I have no idea what they are talking about.  The only thing I could think is a guest post on my blog was copied.  Or even someone had copied me and then said I copied them.  You can imagine my thoughts processing it all and trying to work out all eventualities.  I checked Copyscape just to be sure and thankfully it proved nothing of mine was duplicated anywhere else on the web.  I might not have been so bothered, except one of the accounts accusing me had 400,000 followers and they tweeted publicly for all to see!

    I finally got a reply… still accusing me!  I asked what I was supposed to have copied and they sent me the link.  A link to an article I had never ever seen before in my life.  I replied letting them know this and that they must have @ the wrong account.  Before apologising I got a private message still asking if it definitely wasn’t me!

    Arg.

    It then turned out the copied article had been shared by a Victoria on Facebook.  Firstly I don’t use Facebook anymore.  I haven’t for about two years.  Secondly the Victoria who shared it wasn’t me.  She had a totally different surname!  I’ve no idea how they found me and thought my Twitter account was the same person.  Thankfully they finally believed me and couldn’t stop apologising.

    Panic over, but unnecessary stress caused.  If you are publicly going to accuse someone of something then please make sure you have the right person!

    So, the next thing.

    I was tweeted by someone saying how for 50k followers you’d expect more interaction.  Another of their tweets said how awful companies buy fake followers and then charge for Twitter services.

    Here we go again I thought!

    I have never ever bought followers.  I advise against it.  I’ve actually organically built my followers for nearly four years now on Twitter by pretty much spending a full working week on there! I run giveaways weekly, take part in networking hours six days a week (up to 13 a day) and use lots of retweet hashtags.  I’ve won several Twitter awards opening me up to various Twitter communities and boosting my support and followers.  I am always interacting on Twitter and have a good engagement rate which is slightly above average for a brand on Twitter.

    Plus, if you know much about all this you will know you can check if an account’s followers are fake on several websites.

    I replied to this person saying some of this and for a while they still accused me of buying followers and having no interaction.  I’m interested to know how they know how many link clicks/sales/messages I get from Twitter, as I thought only I could see these?!  You can see replies if you search for an accounts name and how many retweets on a tweet, but that’s it.  If you’re judging interaction from only this then you’re missing out on everything else.

    And yes I have over 50000 followers but not all my tweets are retweeted.  Do you retweet every tweet you see in your timeline or reply to everything you see that is interesting?  I know I don’t.  I would love to but there’s not always enough time in the day and there’s so much to see on Twitter!  I often click on links that are interesting and save them to my reading list or open in Safari to read later.  I don’t always retweet these or message the person.  Sometimes I might laugh at a picture or think ‘ooh that’s nice’, but I might not retweet or say anything.  It doesn’t mean the tweet has not caught my attention. I may add an account to one of my private lists of things I want to buy or really like, but this account wouldn’t know that.  So interaction and engagement is much more than what is publicly available to see.

    What I do know is my engagement rate (currently 1.1%) is way above the top 25 brands on Twitter who have 0.6% engagement rates. The average overall is 0.5-1%.  I know I’m never far from my Twitter and I’m a real person who will interact with you.  Yes I schedule tweets, but I’m also online every single day.  I always respond to people (unless for some reason the notification doesn’t come through, in which case give me a nudge as I’ll not be ignoring you).  I know I work hard on Twitter to tirelessly promote my business to support myself and family and do something I’m passionate about.  I know I support hundreds of other businesses on Twitter and I’m always happy to offer free advice and even a hashtag (#lyliarose) for people to reach a wider audience. I know I’m a good person and I would never ever buy fake followers to defraud anyone.  I also know most of my sales are from Twitter as well as a huge chunk of my website traffic.  I know as my followers grow so does my website traffic.

    I also know it was just one doubter and I shouldn’t have let it bother me, but it really did.  Perhaps because they also included a couple of searchable hashtags in their tweets for more than just their followers  to be able to see the accusations!  I also do not want to be branded dishonest when I'm not.

    I went ahead and pasted screenshots of how may fake followers I had and my recent Twitter analytics onto my website to prove myself.  I know I shouldn’t have had to, but I’m happy to be transparent.  If anyone was concerned or curious I would have been happy to send these to them anyway.

    I was so nervous about launching my Twitter services it really put doubt in my mind.  I’m not claiming to be a social media expert, but happy to share my own personal experience of Twitter and wanted to give others an opportunity to tap into my followers whilst reaching a wider audience, for a very reasonable price to cover my time.  Luckily I’ve had very positive feedback from those who have purchased the services so far and a really outstanding feedback via email yesterday which has really boosted my confidence in what I am offering.  I know compared to others my prices are very reasonable and won’t break the bank.  After all, I want to help small businesses and not rip them off.  I will do this through honesty and hard work, not cheating.

    If you’ve got this far, thanks for reading my rant!  I just had to get it off my chest.  I also hope you’ll think twice before ever accusing somebody of something, especially if you don’t have full facts or understand the entirety of what you’re accusing. 

    Also, please please make sure you are contacting the right person, even if you do have the proof!

    Onwards and upwards :)