UK lifestyle and money blog

Victoria Sully February 2019 1

Lylia Rose is a UK money blog by Victoria Sully featuring making money online, blogging, working from home, self-employment, staying healthy as a busy work-at-home-mum, side hustles, saving money and family finance tips.

Click here to learn more about my blog topics and here if you're a business looking to work with me.

 

make money online matched betting profit accumulator


How to market your blog effectively offline

Posted on

7 Ways to promote your blog when you’re not online

Colour Graphics recently produced this survey questioning how we bloggers market our blogs both online and offline.  It questions whether offline marketing is effective for bloggers and whether it’s used at all.  I mostly market my blog online, though I do not believe offline marketing is totally dead and for some it can still be a successful way to gain new readers.  When you start to think about it, you probably do market your blog offline without even thinking about it. Something as simple as telling someone about your blog and them going home and looking at your blog is successful offline marketing!

Here are several simple ways to market your blog offline:

Tell everyone you meet

I expect you do this anyway?  If not, why not?  Be proud of your blog and skill!  I too felt embarrassed of my writing and blog when first starting out, but now I love my blog and I’m proud to share it with people.  It’s highly likely those you tell will ask you for your blog name or web address.

How to market your blog effectively offline - 7 Ways to promote your blog

Use business cards

This ties in nicely with the above point – have a business card at the ready!  It’s so affordable nowadays to get a stack of business cards professionally printed, why not get some made for your blog?  As soon as someone asks for your URL you can give them a business card.  They’re great for dishing out at networking events and meet ups too so people can look at your blog after the event.  You might be able to leave a few in cafes and other reception areas that allow you to do so.

Go to local networking events

Find a local small business networking event and sign up.  You may meet other likeminded people and gain some valuable contacts.  Remember to take your business cards with you!

Attend blog meet ups

There are lots of blog meetups throughout the year in various locations where you can network with bloggers just like you.  This is a brilliant way to get new readers as they’ll be super interested in your blog and understand exactly what a blog is!

How to market your blog effectively offline - 7 Ways to promote your blog

Post a local ad

Support your local leaflets and news by posting an ad about your blog.  You’ll have to come up with a really catchy tagline to entice the paper readers online!

Use a car vinyl

Have a car vinyl printed with your URL to stick on the rear screen of your car.  Make sure it’s clear to read when cars are waiting behind you.  Give friends and family one to stick on their car too.

Write for a local paper

Lots of local papers regularly need new writers about all sorts of topics.  Offer your services once a month and in return they should let you add your name and website under the article title or at the end. 

 

Related 
How to be tax ready for 2020 when self-employed
6 handy tax tips for bloggers
How to deal with overwhelm as a work at home parent
3 important things to consider when starting a self-employed business
Tips to make your small business run smoothly
How to survive the half term when you work from home
5 tips to stay healthy if you work from home

 

Save

Save

Save

Save