Shipping tips for e-commerce businesses

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If you own a store, whether that is an online store or one that can be visited in person, there are some factors that you need to examine every so often. This can include your marketing strategies, the profits you are earning, any new product ranges, and even shipping.

We have all had mail that is lost, delayed, or damaged. If you're running an online store, it's important to consider the postage and shipping options you're offering your customers as part of the customer experience.

Shipping tips for e-commerce businesses

The packaging

The first thing you can do is to ensure you are using high-quality packaging. This can mean using products such as bubble wrap, cardboard boxes, and more.

You should also include the product itself in bubble wrap or some other kind of packaging to protect it from any damage.

Additionally, you can use a waterproof box for items that need to be sent by couriers, such as jewellery or electronics.  You don’t want your items to get damaged in bad weather.

It’s also important to consider sustainable packaging options nowadays to lessen your negative impact on the environment.  This can range from using recycled packaging and recyclable packaging to ensuring you don’t use plastic or minimize plastic. 


The shipping service

You will want to ensure the shipping company you choose is going to provide the best service for the price you are paying. You can start to do this by looking at the shipping costs and comparing them to others in the market. Shipping costs can vary significantly.  However, the cheapest quote isn’t always the best service, so you need to take other factors into consideration as you may prefer to pay a little more for a better quality service.

You should think about the speed of the shipping as well as any additional services they may offer. To check up on the speed of your deliveries, you can choose a shipping service that will offer you a tracking number so you can see exactly where your products are at any time.

Choosing a shipping service that offers insurance will give you some peace of mind. If the product does become damaged or lost on the way, you will have the compensation to replace it.

The available shipping services may also depend on your location. For example, if you are in Los Angeles or Fresno, you can find a reputable California courier service.

The delivery driver

It is a good idea to see if the delivery driver offers any kind of customer service, such as helping the customer carry the package inside or even putting it in a specific place if needed, especially for large items like furniture deliveries.

Some furniture delivery companies, for example, offer installation too, so depending on what you are selling, you could think about extra services when it comes to the delivery experience if these are relevant to your products. 

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The customer

This is the most important part of the delivery process. If the customer is happy, then you have done your job.

The first thing to do is to ensure the customer is happy with the price you are charging. You want to make sure they are getting the best deal they can whilst you are making a profit, but you can also ensure they are not spending too much.

You should also ensure they are happy with the speed of delivery and that the product they ordered is exactly what they wanted.

If they are not happy with anything, you should make sure they receive a full refund and an apology from a real person.  Your business should have customer service with real humans and not rely on bots which will frustrate your customers and could prevent them from using you again in the future.

If you have an issue with delivery then you’ll need to sort it out with your couriers and not expect your customer to.

To sum up 

The best way to run your business is to ensure the price is reasonable, the product is as described and that the delivery service is reliable. This can help you avoid any potential issues with your orders and ensure you receive positive customer feedback to boost your sales going forward!

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